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  • How to configure Mixpanel for website builder?
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    How to configure Mixpanel for website builder?
    For Resellers

    How to configure Mixpanel for website builder?

    Mixpanel helps you understand your customer behavior in one system: from website, thorough billing and control panels till website builder and payment process, and learn more about your product. You can track how people use it and easily analyse the data with reports that let you see and explore the results in just a few clicks.

    We recommend to follow these instructions to be fully compatible with website builder and avoid any additional issues:

    1. Connect Mixpanel to Your Website:
      • Install Mixpanel. Follow this guide to get more details.

      • Identify Users. Follow this guide to get more details.

    2. Think of and describe the main events:
    3. Event Syntax:
      event_name {eventOrUserProperty = exampleValue}
      Short description, when the event is tracked.

      1. For the Website*:
        • page_view {pageUrl="/website-builder"}
        • Triggered when a user visits any page on your website.
        • click_button {buttonId="sign-up", "start"}
        • Triggered when a user clicks on any button.
        • try_register {userActivationType="email", "google", "apple"}
        • Activated when a user clicks on the registration button.
      2. For the Billing system**:
      3. These events are tracked in your billing system (ex. WHMCS or any other).
        • register_user {regButton="Start now"}
        • Tracked when a user successfully completes the registration.
        • activate_user {userActivationMethod="link", "code", "button"}
        • Recorded when a user activates their email using a specific method.
      4. For the Control panel***:
        • open_panel
        • Triggered when a user accesses the control panel.
        • open_builder {openerButtonId="cpanel", "whmc"}
        • Tracked when a user opens the Website Builder from the control panel.
      5. For the Website Builder*:
      6. All you need to do is add the Mixpanel token to the Website Builder. All these rest options are pre-configured.
        • select_builder_flow
        • Triggered when a user chooses a template, imports a site, or generates a website.
        • publish_builder_website
        • Triggered when a user publishes their website.
        • complete_share
        • Triggered when a user shares access to their website.
        • click_button {buttonId="..."}
        • Tracked when a user clicks on a button.
        These and many other events pre-configured in the Website Builder for Mixpanel tracking. You don't need to implement them by yourself.
      7. For the Checkout*:
      8. Automatically logged along with the events in point #4.
        • open_payment_form
        • Triggered when a user opens the payment form.
        • open_payment_gateway {paymentGateway="Stripe", "PayPal"}
        • Tracked when a user opens the payment gateway through WHMCS.
        • complete_payment {product_id="Starter", "Standard"}
        • Tracked when a user completes payment for the Website Builder.
    4. Track events:
    5. After thinking through all the events, implement them into the website: by track events documentation.

    6. Check if all data is sent correctly:
    7. This document walks through best practices for data validation and debugging your Mixpanel implementation.

    *     Mandatory for implementation
    **   Recommended
    *** Optional


    People also found this article using these queries:

    • How to configure Mixpanel for tracking all website builder interactions?
    • How to connect Mixpanel token to Website Builder for analytics?
    • Can’t figure out which pre-configured events are already tracked
    • Steps to identify users and link their activity across site
    • How to define main events like page_view, click_button, or try_register?
    • Tracking billing events such as register_user and activate_user
    • How to monitor actions like open_panel and open_builder?
    • Can’t track website builder events like select_builder_flow or publish_builder_website
    • Steps to log checkout events including open_payment_form and complete_payment
    • How to expand Mixpanel event list for custom tracking needs?
    • Need instructions to ensure consistency in event and property names
    • How to confirm Mixpanel data is sent correctly?
    • Steps to analyze user behavior with reports in Mixpanel
    • How to implement additional event properties for detailed analytics?
    • Optional Mixpanel events
    • How to track button clicks efficiently?
    • How pre-configured events differ from custom ones?
    • Steps to combine website, control panel, billing, and builder tracking
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